How Effectively Do B2B Marketing and Sales Cooperate?
Sales and marketing alignment is critical for b2b marketers to have impact on revenue. How aligned is your marketing strategy to your company’s sales strategy? #b2bsales #b2bmarketing #theb2bbuzz B2B salespeople are much more likely than B2B marketers to say sales and marketing teams cooperate effectively. Find out the study findings. Read more from the source: MarketingProfs, Published by: Ayaz Nanji
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