Sales and marketing alignment is critical for b2b marketers to have impact on revenue. How aligned is your marketing strategy to your company’s sales strategy? #b2bsales #b2bmarketing #theb2bbuzz B2B salespeople are much more likely than B2B marketers to say sales and marketing teams cooperate effectively. Find out the study findings. Read more from the source: MarketingProfs, Published by: Ayaz Nanji Read More
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