As Vinay Says, we must be empathetic marketers and put ourselves in the shoes of our customers to market effectively to them. Couldn’t agree more.

#theb2bbuzz #b2bmarketing

Founder & CEO of TrustRadius Vinay Bhagat joins us in this Q&A to share his thoughts and research on the radical disconnect between B2B buyers and the organizations that are trying to sell to them.

Read more from the source: cleverbridge